| At present, with the deepening of the reform and opening up and the establishment of a perfect market economy, foreign cultural exchanges increasingly, the mutual influence between each other, interaction, changed the past of cultures is relatively single, one yuan leading diversified development pattern of culture. Our country contemporary college students is the main body of a creative ability to understand new things and accept ability is very strong, the continuous development of multicultural will cause their ideal faith, values, etc, will affect their value orientation of profession. Is the evaluation of college students for their professional career values, career choice, choosing the overall point of view of value orientation, reflects their basic beliefs and attitudes, treat career in the future of college students has a crucial role in guiding the future career life. How to guide them set up with The Times and adapt to changing situation of professional values, timely changing employment idea, smooth employment, the employment of science, has become an important work of ideological and political work in colleges and universities. College students can be timely and smooth employment, not only relates to the future of college students and their family life, is related to social harmony and stability, more related to the healthy development of the socialist modernization drive. Therefore, under the multicultural background, the present situation of the analysis of the contemporary college students’ value orientation, evaluating factors that affect college students’ value orientation, to explore the scientific guide and perfect the effective paths of college students’ value orientation, has very important practical significance. Main part of the paper’s major points four parts:the first part of the first to made a brief definition of related concept, points out the pluralistic culture and the connotation of career values, and briefly analyzes the significance of establish values on job-seeking which is correct. The second part, respectively, from the positive performance of college students’ values and existing problems of two aspects analyzes the present situation of college students’ values. The third part expounds the factors that affect college students’ value orientation, including the transformation of economic system, the change of social culture and education system is not sound, the influence of family education environment of college students themselves as well as the factors of trap; The fourth part, according to the factors that affect college students’ value orientation, from society, school, family and individual four aspects, such as put forward the methods and ways to improve college students’ value orientation. |
