Youth Players In MMORPG Identity Behavior Structure

MMORPG virtual world different from the real world, it provides a platform to explore herself for young players. The player with the help of this platform can construct identity through practice, this process is of great significance and value to the player. Therefore, it is necessary to further the carding youth players in MMORPG identity structure. This research as a exploratory research, through in-depth interviews and participant observation study of the behavior structure. Through research we found that the behavior is a multi-dimensional concept. Young players identity behavior form is a gradual process, is the product of individual construct and social shaping interact with each other. In addition, the identification behavior structure characteristics shows that the behavior of pluralistic tendency. From the individual level, identity behavior is divided into individual identity、professional identity、discovery identity、growth identity; From the social level, identity behavior is divided into power identity, team identity and group identity, social identity. Between the two are not contradictory, but mutual promotion and mutual effect.