The Problems And Countermeasures In The Development Of China’s Websites For Teenagers

According to CNNIC, the number of Chinese Internet users reached618million, the group of teenagers has become the main network user. To teenagers asthe research object of this study, combing teenagers website development presentsituation in our country.In reference to domestic and foreign scholars on the basis of research onevaluation index system of website, using the analytic hierarchy process (ahp)according to the website content, form, function, influence, put forward fourdimensions of56measurable indicators, and given the weight. On the web sitehome page, column, project evaluation analysis and comparison, respectively.Analysis results show that different types of youth website construction level arevery different, official website development better; Adolescent web site overallforms tend to be lively and interesting; Part of the website propaganda weaker,social influence is not enough.It is worth noting: adolescent web site overall development level lags behind,the website construction uneven distribution of resources (official and private), webforms thin and less attractive, high quality website content is less, the overall lackof influence. According to the findings, we put forward the Suggestions andcountermeasures: understanding the audience psychology, clear site featurelocalization; rich web forms, developing website construction chain; strengthenthe construction of website content, makes the high-quality goods column project;construct of well-known brand site, intensify propaganda promotion.