Analysis Of And Countermeasures On The Impact Of Animation Culture On Youth Ideological And Political Education By Applying The SWOT Model

In the1980s, the anime culture in the sights of people. The emergence of animation, not only makescultural entertainment market become more diverse, and adolescent life also will become lively rise. Thecurrent anime culture has entered a new phase of development, is becoming more and more diversified.Along with the widening of reform and opening up, anime has occupied the many fields of the society. Interms of culture and education, the influence of cartoon culture is extraordinary, it has already permeatedevery aspect of life. Therefore, to correctly understand anime culture have positive energy, reasonableanalysis it is good for the education function, and then can well promote animation the healthy sustainabledevelopment of the culture and education, to achieve the win-win situation.Youth ideological and political education work, always all is the focus of the ideological and politicaleducation work, is also a daunting task. Cartoon culture as a kind of fashionable youth subculture, with itsunique charm won popularity among the teenagers, and gradually penetrated into all aspects of life andstudy of adolescents. Especially in the Internet age, the rapid development of new media, makes the animeculture more profoundly, affects the healthy growth of the contemporary Chinese youth, for their "through"formation has a very important influence, make their thought patterns and new changes have taken place inthe behavior way, all of these requirements in the new period of youth ideological and political educationconforms to the requirements of The Times, using the development of cartoon culture, innovation conceptof its development, timely and perfect the traditional youth ideological and political education content,method and environment, in order to achieve more efficient effect of ideological and political education,makes a new generation of teenagers are better and more comprehensive development, for the country’sfuture socialist construction to cultivate qualified builders and successors.This article based on the background of the reform and development of culture in China, using theSWOT analysis method to study the cartoon culture’s influence on the youth ideological and politicaleducation, then draws the corresponding effective countermeasures. Article based on the culture andeducation development of our country in the new period, under the big background of animation culture asthe breakthrough point, to today’s youth ideological and political education, facing the new situation and to support the new situation, from the definition of related concepts, analyzing the characteristics of the animeculture, gradually draw cartoon culture the cause of the rapid development in adolescents. And thencombine the two research, SWOT analysis method, a comprehensive analysis of cartoon culturebackground, the advantages and disadvantages of youth ideological and political education are facing, aswell as the opportunities and challenges. Finally, on the basis of the comprehensive system of analysis,summed up the new period, some effective measures to strengthen the ideological and political education,so as to render your own contributions to education of innovation and development.Any thing, have a good side, bad side. Cartoon culture also is such, it can let teenagers enjoy pleasantentertainment, but also easy to cause harm to their healthy growth. Youth ideological and politicaleducation workers, should reasonable use of cartoon culture brings new opportunity, actively guide thepositive role of anime culture on teenagers, resist its negative effect, cooperate fully with the social variousaspects, for the healthy growth of teenagers, create a good environment. This is the direction of educationworkers should strive to, that is, how to guide the anime culture play its positive energy, to serve the youthideological and political education, and it is also to study the contents of this thesis.