Research On The Application Of Liang Ping Folk Art Features In Tourist Souvenirs

Tourism as an important part of people’s vacation in modern society, has became a strong driving force which can not be ignored for the modern economic development,which also contributed to the vigorous development of the local tourism shopping industry. In recent years, Liangping treat tourism as local important developing industry,so the development of tourist souvenirs is also essential. The rise of cultural tourism industry which makes the folk art of Liangping to be the highlight in the development of the local tourism unique. In general,our country’s tourism souvenirs are lack of features, development of tourist souvenirs does not match the development of tourism, so at the time of the rise of the tourism industry in Liangping, tourist souvenirs is in the initial stage, which needs to analysis the system and to put forward the reasonable development plan. This thesis through on-the-spot investigation,interviews, literature analysis and use multidisciplinary theories to excavate cultural connotation of Liangping characteristics of folk art of layers of mining proposed to Liangping folk art into the local tourist souvenir Products to make recommendations and examples in order to design both in line with the public taste and can be a souvenir of folk culture heritage.The thesis is divided into five chapters, The first chapter introduces the topic background,the thesis’ s domestic and foreign research situation,research content,meaning and methods. The second chapter is to tease the representatives of Liangping folk art and make a conclusion about a variety of artistic features of folk art of great value. The third chapter is based on the field investigation to analyze a series of problems of the tourism souvenirs of the present situation and points out the advantages and value of the folk art,which lays a theory foundation for the next step of application, The fourth chapter is to carry out the design of the practice, will be a variety of folk art characteristics Comprehensive utilization of the line, which will promote more folk art to get a new living space and developing road, provide a reference for other innovative design features in liangping.to boost city’s cultural characteristics and tastes, to form a city image with a regional culture characteristicand distinctive personality,...