The Status Analysis And Policy Suggestions Of China’s Foreign Culture Trade

China has a very profound culture, and the development of culture industry raised a great at-tention of the country in recent years, an important national policy: "build a strong culture" has been proposed. Based on the research of international culture trade, we plan to establish a more comprehensive model to measure the culture foreign trade status of one country, making a more systematic analysis of the foreign trade of China’s culture industry. The model does the research in two parts:first, what role does china play in the world culture trade? And what factors will influ-ence the China’s foreign culture trade.First of all, we analyze the present status of China’s foreign trade in culture from 3 sides: macroscopic analysis, medium analysis,and micro analysis, and we do SWOT analysis in micro view. Then, we got two methods to measure the role that China plays in the international culture trade:first, by counting the commonly used trade competitive index, second, by introducing an in-terdisciplinary research methods:Social Network Analysis (SNA), including:the centrality analysis, sub-network analysis and the structural hole analysis.After the research of international role analysis of china’s foreign culture trade, we have to an-alyze the factor which influence the china’s culture trade, we do it in two parts:theoretical analysis and model analysis. By using SWOT method, we divide the factors into four aspects:the ad-vantages, weaknesses, opportunities and threats. We choose trade gravity model to do the model research, and by using the least square linear fitting, comes to the conclusion that the following factors have an remarkable influence the culture trade flow between 2 countries:GDP per capita and whether they have the same cultural background, whether they belong to the same economic cooperation organization and distance.Finally, we call the whole society take actions to improve the culture industry, for government, they need to encourage a culture of innovation, encourage and guide the construction of cultural industry cluster, make standard for internet culture, actively participate in the regional economic organizations; the culture industry need to play the role of the guide and intermediary, provide ser-vices for cultural enterprises. For culture enterprises, they need to actively seek the information about the national culture policy, vigorously encourage innovation within the enterprise, get all things ready for the foreign trade for culture products and culture services.