Analyze Chinese Bridge Program From The View Of Cross Culture Broadcasting

Now days, learning Chinese is very popular in the world.With the increase of the international promotion of Chinese,more and more competitions of Chinese are becoming popular.This article will analyse deeply the TV show “Chinese Bridge”and its spread value of cross-culture.Through analyse the spread basics and effectiveness of spread of the program “Chinese Bridge”,we can find some useful factors which can be used in our cross culture practice.We study a very successful cross culture TV program and analyse Chinese competition of college students around the world, we hope it can be beneficial to the Chinese spread activities and Chinese culture spread activities.There are four parts of this article:The first chapter: introduction.Introduce the background and main content of the article and its meaning.Introduce some knowledge about this article.The second chapter: TV program “Chinese Bridge”and its meaning for cross culture spread.First,introduce the profile of “Chinese Bridge”--Chinese competition of college students around the world. Analyze the program from competition system,competition part,competition programming these three aspects.After that we analyse the meaning of cross culture spread from politics,economics development,culture spread and national image.The third chapter:Analyse spread basics of “Chinese Bridge”Chinese competition of college students around the world.Analyze deeply spread process of the cross culture activity “Chinese Bridge”from five aspects of spread.The forth chapter:Introspection and revelation of cross culture TV program “Chinese Bridge”.We analyse the useful factors of propagators,propagation medium, propagation audience and propagation effectiveness of the TV program“Chinese Bridge”, we analyse these base on the last chapter and we also rethink profoundly of “Chinese Bridge”program.