Discussion On Artistry Of Advertisement Implantation In Microfilm

With the in-depth influence of internet on lifestyle of people, the quality and the self-conscience has been increasingly improved. They are bored with the stuffed and superficial advertisements; therefore, the advertisements should be conveyed in a more ingenuous and acceptable way in an effort to enhance its effect. The surging of microfilm caters to the new tendency. In the process of microfilm burgeoning, implantation of advertisement has been increasingly epidemic. The mass media need to address the issue of improving propaganda effect by emphasizing artistry in ads. The operation and market expansion in advertisement implantation in microfilm will be discussed in combination with the experience in the produce of microfilm "Encounter".