The Literature Of Marshall Mcluhan

Marshall McLuhan is surely in the 20th century western thought a fascinating person on stage, is the prophet of the electronic age, the information age, he as a media theorist and thinkers have got wide attention in academia and has aroused heated discussion of scholars. Now his prophecy to become a reality, his point of view more enlightened significance, more immediate. In his eyes, whether the electronic age people or electronic age itself is a complete and unified organism. McLuhan criticism of the industrial society, wail printing society brings people split and cutting, praise the coming of the electronic age, he did not adopt the way of empirical conclusions, but tried to explain from the perspective of art media itself. As a literary scholars, works everywhere in the poems, he again with the poet’s imagination to explore language charm, scholars have also seen the coming of the era of McLuhan, who stick to a traditional literary creation and research. His pen flowing from Shakespeare, Yeats, dickens, Eliot, lewis, and flaubert and others words, the modern people are turning to his work, in order to review the global village. On this basis, the author with theoretical analysis method, from the environment, media, tribes, prototyping and value of McLuhan’s thinking and reading literature.First of all, Marshall McLuhan of environment art and literary object of perception. Technology to create the environment, literature and art of every time cannot leave science and technology development and changes, due to the alternate use of technology to produce the new environment, the old environment will be out of date, but that doesn’t mean disappear, it will become art.Second, academics have medium is put forward after the world, writer, works, readers of the fifth element, Marshall McLuhan although not explicitly put forward the point of view, but from his medium can be found in the related theory of contact with the above four elements, in McLuhan’s view, medium is of literature and art idea and aesthetic spirit sent home.Third, Marshall McLuhan history of human society can be divided into three periods, namely the tribes, the tribes and tribal again, in his paper, the author summarizes his literary evolution process of positive and negative.Fourth, Marshall McLuhan in Marshall McLuhan’s briefing with a section of the prototype are discussed, he thinks that the prototype is a kind of rhetoric, perception and consciousness is retrieved.Finally, Marshall McLuhan’s of the 20th century’s most famous and most controversial theorist, along with its glory is all sorts of criticism.