Research On Target Management Of DH Tobacco Company Based On Key Performance Indicators

In this paper, DH tobacco company was as the main studying object., facing to the opportunities and challenges of the tobacco industry, through analyzing the present situation of management of key indicators and target management of Municipal Tobacco Business Companies as well as the existing problems to find out the shortcomings and the urgently-solved problems of KPIs and MBO in DH tobacco company which is a tobacco company in pure sales areas. Depending on the causes of the problem and the long-term development goal for the DH tobacco company, the article focused on the Key Performance Indicators (KPIs) in key departments and key positions of DH tobacco company, and discussed how to achieve, how to manage, how to improve the Management By Objectives(MBO) according to key performance indicators. The KPIs in the DH tobacco company were mainly about the key process node in major business, the key factors affecting the company’s long-term development and the key department for providing reference materials to leaders’ decision. It also explored organization structure design, the reform of assessment and appraisal and the continual improvement of objective management system by combination with working operating characteristics in Municipal Tobacco Business Companies, which were to solve the problems.