Study On The Tourism Development Strategy In The Urban-rural Integration Process Of Yushan Town, Lantian County, Shaanxi Province

The meaning of the word "strategy" is to achieve a certain goal, first of all, according to the possible problems in advance to formulate some corresponding solutions, and, in the process of achieve the goal, according to the development of the situation and change to develop the new plan, or according to the development of the situation and change to select the corresponding solution, ultimately achieve their goals. This article is according to this train of thought for research of shaanxi lantian county tourism development plan of yushan town.A new stage of modernization and urbanization in our country, urban and rural integration process, keep good domestic some town resources area has established the development of tourism as a priority and important means in the local economy. Due to the small town tourism resources irrefragable and vulnerability, and lagging theoretical research of town tourism in China, plus some developers, eager to follow blindly, so the problems in the development process of the gradually appear, a lot of small town in the excessive commercial development, tourism homogeneity simplification, the bottleneck of the humanities and natural pollution polluted.This article to study how to implement town by town tourism development strategy of differentiation, the characteristic orientation, out of a road to belong to the small town development of the local context, build their own characteristic culture brand, so as to solve the current domestic town tourism development is generally faced with problems. Author standing on the ground of the architect, lantian county in shaanxi province as the research object, yushan town from the perspective of planning and design, in the small town of overall spatial structure and regional cultural, commercial, building style and features four aspects as the breakthrough point, through the literature collection, field investigation and study, sum up, comparative analysis method to establish the framework, get the optimization measures of town tourism development, and finally put pen to paper to the author personally participate in the design of new taoyuan yushan town planning scheme on the planning and design of cultural tourism, to more ideas and references for development of small town, has continued the vitality of the historical and cultural town.