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Research On Customers-enterprise Knowledge Coordination Based On Customer Knowledge Classification

Posted on:2015-03-01Degree:MasterType:Thesis
Country:ChinaCandidate:W Q YuFull Text:PDF
GTID:2269330428965100Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
With the arrival of knowledge economy, knowledge is increasingly important for enterprises,enterprises need to improve the efficiency of knowledge innovation to adapt to the changing marketenvironment. Customers participate in the service innovation of the enterprise can effectivelypromote the knowledge innovation. In fact, the interaction between enterprises and customers canbe seen as a knowledge collaborative network, with the node of employees and customers and itspartnership side. As time progresses, knowledge interacte between the various subjects, knowledgegeneration collaboration in order to obtain new knowledge to generate new knowledge, thuspromoting innovation capability of enterprises. Customers have different characteristics ofknowledge, different customer knowledge contribution to service and innovative are different, lessresearch of how to quantify the contribution customer knowledge to service and innovative. Thispaper summarizes the synergies between the main mode of knowledge based on research underdifferent collaborative models, customers-enterprise knowledge collaborative process efficiencyand effectiveness of its evolution, including two simulation models:(1) Customers-enterprise knowledge coordination research based on different networkstructures: knowledge of the interaction between the customer and the enterprise network into acomplex enough for customer knowledge classification, can be divided into the local area networkworld network and BA scale-free networks through the collaborative process of knowledgemodeling and simulation can be drawn BA scale-free network only more effective in the earlystages, with the collaboration of knowledge conducted to highlight the advantages of local WorldNetwork, which is how companies conduct when customer service innovation to promotecollaborative knowledge management provides a basis and guidance.(2) Research on customers-enterprise knowledge coordination based on customer knowledgeclassification: customer knowledge classification affecting knowledge between customers anfenterprises collaborative performance and knowledge of different customers have differentcharacteristics, and therefore the classification of knowledge is varied. This paper further customerknowledge for different categories of customers to explore-the impact of collaborative enterpriseknowledge.According to the simulation conclusion combined with practical application, from the point ofview of the enterprise organization management, this paper gives analysis and suggestion to theresearch of customer participation in the service innovation. A summary is given at the end of thepaper. Research results show that: the importance of customer knowledge classification in different stages of business growth for different. When a relatively small scale enterprises, only theknowledge of the customer is split into very small part of the knowledge after each synergisticeffects will be more effective, which is obviously not practical situations; When business reaches acertain size, the appropriate knowledge classification collaborative knowledge from the obviousrole.
Keywords/Search Tags:Customer Knowledge, Knowledge Coordination, Local-world Network, ComplexNetworks
PDF Full Text Request
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