A Business Plan For LOVSPORTS Ltd.

With the improvement of people’s living standard, people will pay more attention to physical fitness activities. In the Internet era, E-commerce is fast developing. It is predicted that for E-commerce sales, there will be a massive customer demand for E-commerce sales of Fitness Equipments commodities. LOVSPORTS Co. Ltd will be a network Company which sales Fitness Equipments via E-commerce. Its business model is to provide cost-effective products for consumers by reducing the circulation and integrating resource. LOVSPORTS will adjust the price system and development strategy based on the analysis of market Research, industry data and customers’ feedback. And its market promotion is implemented according to the innovative multi-dimensional networks marketing model. LOVSPORTS will offer professional guidance for consumers on the basis of perfect service system, the company hopes to be a famous network brand of fitness equipment in the coming five years by integrating resource and by focusing on E-commence.By means of the research of fitness equipment industry and the system analysis, the article put forward a Business Plan. The Business Plan shows the company is11,362,800RMB in the coming six years. And the IRR is76.29%, the payback period of investment is2.48years. Therefore we believe the project is workable. But we must prevent and control the possible Business and financial risk. This article indicates that Business Plan will be helpful for entrepreneurial management and entrepreneurial process for a new enterprise. It has the important meaning for the Analysis of the difficulties and risks as well as the future of entrepreneurial business practice in the future.