Paths And Countermeasures Of HC Operations Of International Companies

Economic globalization has become an important characteristic of present-day society, Base on the background of economic globalization, to realize internationalization strategy and accelerate internationalization process is a strategic choice for China company to face the economic globalization wave. HC Company as the industry automation equipment manufacturer, with the increasing in performance, company has already up to large-scale, How to manage the internationalization operation has become into an urgent topic for HC.Firstly, summarizes the relative theories and literature on the internationalization, from international trade strategy, overseas investment strategy and internationalization theory for developing country, systematically elaborates international evolutionary and entry mode, and review the relative international operation literature at home and abroad.Secondly, base on HC Company’s real business condition, analysis on gross income, export income and products, summarizes the company international operation mode. Through the reason of international analysis, international operation SWOT analysis and representative sample analysis, summarizes the problems and matter which HC met and faced.Finally, in view of met problem and matter, generate the available internationalization approaches, and then put forward the corresponding countermeasures and suggestions.From the company’s analysis, this dissertation not only has the reference significance for the developing internationalization management, but also has the guide value to build the strategy of internationalization management.