Study On Operation Strategies Of China Life

AS an important constituent of our elderly support system,enterprise pension system was established in2000. Followingthe governmental policy guides and law s, enterprises which have built modern enterprise systems radually set up enterpris epension system, which demonstrates a huge market potential and causes a new co mpetition on the financial market. Many huge finance and insurance groups have e stablished endowment insurance companies, and focus on enterprise pension busin ess. Because of China Life Pension Company Limited set up later than others, how to give full play to the advantages of group company under adverse conditions, and quickly occupied the market, establish the leader position, is worth the question.The thesis analysis the state, review and management mode of our enterprise pension system on the basis of theory studies, and emphasizes the advantages and disadvantages of China Life by analyzing the roles played by different Endowment insurance companies in this market, and proposes some sustainable str ategies for China Life.