A Business Proposal Of Sasanqua Planting Of Jiangxi Hakka Agriculture Co., Ltd

Jiangxi Hakka agricultural sasanqua planting, the internal and external environment of the project, in accordance with the requirements of the business proposal, marketing planning, organization and implementation of the project, a comprehensive and detailed analysis of financial indicators, risk prevention and control.In the market analysis, the external environment of the project first study to show that the external environment is conducive to. the implementation of this project; analysis of the strengths and weaknesses of the project is located within the industry as well as the project and then use the five forces model and SWOT model and opportunities, threats, determine the strategy to be followed by the enterprise for the project; marketing plan for the project, the construction of a high standard base, production of high-quality tea oil development goals, as well as eco-friendly, three-dimensional circulation, automatically and efficiently." The concept of development, pricing strategy of this project is the face of high-end customers upscale differentiation strategy.Analysis in the study of the project organization and implementation of the program overall project planning, schedule, Camellia base eight system specific embodiment, the organization and the assurance measures; describes the method of the system-building programs, requirements, standards and feasibility analysis tea cultivation and processing techniques and feasibility; analysis of the characteristics of the project, such as water, energy, fire and labor safety.The estimated project cost, revenue, investment and cash flow analysis of the financial indicators of the project, the project upfront investment of27.96million yuan, the project enters the output of the first year of profitable project static payback period of8.04years, the dynamic payback period of9.03years, the project net present value of101.18million yuan, the internal rate of return of13.4%.Finally, the use of sensitivity analysis methods, the biggest factor to affect project profit per mu yield of tea oil; analysis of the project are policy, legal, marketing, economics, management, technology and risk prevention and control measures, technical risk of the project The biggest risk, should focus on prevention.the conclusion is:huge space for development of sasanqua industry, the investment and construction projects feasible.