Study On The Development Situation Of CCTV Children’s Reality Show

Along with the advance of social development, the development of TV programs alsopresents a variety of different forms. Children, as a TV audience of a special group, all the time toaccept that the influence of the main media. Children’s TV shows is not only to enrich thechildren’s free time, more need to lead the children’s physical and mental health joyful growth,should also be in the ideological and moral aspects carries on the training and guidance.Now, reality show is becoming more and more popular in China, children’s reality show alsowill rise. Because of its itself has entertainment, educational, contests, and other elements, so theenthusiasm for the majority of children and adults. But due to the particularity of inherent inchildren’s show, that the children’s TV workers in creative planning, by limitations. Both to ensurethe quality of the program, and to win the audience favorite. As a result, many program driven bywould be in the interests of the children’s program objective and positioning itself, thecommercialization, adult, urbanization development is not conducive to children’s physical andmental health, such as programs. As the audience market demand increasing, a lot of programform began to overflow, lack of innovation, lack of originality. There are children’s show host, inorder to attract eyeball, looking for stimulation, intentionally lead children’s thinking and discourse to vulgar, these are serious harm to children’s healthy growth, as a children’s televisionworkers highly irresponsible performance. CCTV children’s channel as the pioneer of children’sprograms in China, since launched on December28,2003, program innovation, high-qualitygoods, more "close to the children’s life, close to the children’s interest, close to the children’smarket" for the idea of all star on channel show ratings share ranks the first phalanx. CCTVchildren’s reality TV show has started for the bus for4years, during this period, contentinnovation, changing in form, into the interview, talk show, in the reality talent show, educationalcompetition, family interaction and competition games such as element, real recording children’sperformance, abide by the principle of "children standard", and is equipped with participation offamily links, cultivate feelings between children and family. Columns is3-6years old children,always in line with the lead by the concept of "happy" show entertainment content, accompaniedby children’s show host children sing together, there are parents and children together happy play.Instead of the traditional lecture style very different children’s programs, the bus of entirely newdynamic joy style reflect children’s programs. To it as a children’s show types of case analysis,studies the characteristics of success factors and shows. Other same type show by comparison andanalysis of research in our country children’s reality show, the host characteristics, developmentpresent situation, existence question and so on, to explore solutions, corresponding strategies. Forthe future of the children’s reality TV show in China, to build a piece of blue sky.