Research On The Influence And Construction Of Microblog On College Students’Values Education

With the rapid development of the Internet, the Internet has become the collecting and distributing centre of minds and culture. Especially in recent years, microblog promotes the arrival of microblog era, which acts as the representative of the media, and as the era of cultural transmission with short characteristics. In the era of microblog, the information is spread at a faster speed, whose contents become more powerful and influential. College students are the most important group of micro-life, which becomes their topic in micro-way. What’s more, they express their attitudes, opinions, and views about themselves and society through microblog. Under its influence, some new changes have taken place in the values of contemporary college students, presenting new characteristics. The popularity of microblog in colleges and universities also brings a new subject for the university values education researchers and workers. In this paper, the influence of microblog on college students’ values education and the construction problems are discussed in more detail, combining the related research achievements on microblog and values education in the academia. On the basis of the scientific definition about the status and characteristics of the development of microblog, values generation process, the connotation of the college students’ values education and other basic problems, this paper explores the double influence of microblog on college students’ values and values education, and has an attributive analysis of the negative influence, aiming to optimize the path of the college students’ values education from the microblog view. This text includes three parts altogether:The first chapter: on the summary of microblog and college students’ values education. As the logical starting point of this paper, it scientificly defines the basic question about microblog and college students values education, and illustrates the development and characteristics of microblog, the forming process of the values, the profound meaning of college students’ values education connotation, etc. And it puts forward the heoretical and practical value about researching microblog influence on college students’ values education.The second chapter: on the influence of microblog on college students’ values education and forming analysis. As the logic centre of this paper, this part explores the positive and negative influence of the microblog on college students’ values and values education on the basis of the first chapter, and analyses the cause of the crisis of college students’ values and values education from the perspective of microblog.The third chapter:on the optimization tactics of the college students’ values education from the perspective of microblog. As the logical end point and the research orientation of this paper, this part puts forward the microblog horizon, the optimization tactics of the college students’ values education considering the second chapter.