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The Research On Competitive Strategy Of Only International Education Corporation

Posted on:2015-02-05Degree:MasterType:Thesis
Country:ChinaCandidate:L SongFull Text:PDF
GTID:2267330428468931Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Recently, along with the fast-developing intellective economy, the old market hasbeen nibbled, at the same time, new market has been opened up day by day. Thedevelopment of industrialization and internationalization of education causeeducational training organizations had gotten unprecedented development,educational training is most valuable investment item and strategic investors aroundworld praise it highly.As far as the English educational training market around our country concern, thegathering influence of intense competition in developed cities and area will affect thearea around or with relative lower developing level about economy. Infant and pupil’sEnglish educational training market is the only suitable opportunity for people to become upon between2008and2010and become industrial leaders at a short time.Because there is no training education has the rank named director in our country,trademarks are separate, concentrative level is rather low. In this periodic foreignlanguage training industry,the rank of a organization in this industry depends on thisorganization’s textbooks’ mature level linking suitable level of market, consummatecondition of brain system, course of standard construction, rate of cover with of themarket.The number of English training organizations out of schools in our country hasbeen raising between2005to2009,large-scale English training organizationsdeveloping fastest among them. on the one hand, because English trainingorganizations in our country are developing maturatly, on the other hand, somesmall-scale English training organizations are eliminated in the marketingdevelopment, assuming relatively chain-developing state. Under the condition ofEnglish training chain is developing with higher and higher speed,There is a certaintendency that large-scale English training organizations annex and recombine somelocal training organizations with high praise. All of the native large-scale trainingorganizations have their own strategic guidelines, every organization has differentdeveloping strategies in the cities with different rank. Only International Education isthe3-18years old children’s training organization in our country that will become afollower in A-level cities, active participant in B and C-level cities, front-runner andleader of this industry in D and E-level cities.
Keywords/Search Tags:Education, Industrial status, Competitive strategy
PDF Full Text Request
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