The Impact Of Mass Media On National Defense Education And Its Strategies

National defense education among universities (hereinafter referred as to NDEU) is one of the key parts in National defense education (NDE) among the entire people. Owing to its unique advantages, mass media have exerted more and more influences on university students’study and lives. The development of mass media brings not only challenges to NDEU but also opportunities to promote NDE. The educators of NDEU are supposed to have an understanding of how to face, approach, and comprehend mass media. Besides, in order to update NDEU in such a new period, it’s of great importance to make full use of its advantages.Combined the theories of mass media with those of NDEU, the thesis attempts to analyze the relation between them. By conducting questionnaires and interviews, the overall situation of university students’knowing NDE by means of mass media is concluded. In addition, the optimized approaches to carry out NDE in universities by means of mass media are also elaborated.The thesis consists of four chapters. Chapter One provides a brief introduction to the significance of selecting this subject, the present research direction of and the general situation about NDE in domestic universities, the methods employed, and the innovation and deficiency of the thesis. Chapter Two presents the concept as well as the characteristics of mass media and NDEU and tries to point out the impact of mass media on NDEU from the theoretical perspective. Chapter Three analyses the influences that mass media exerted on NEDU. By means of demonstration, general information on university students’receiving NDE by taking advantage of mass media is presented. Moreover, special emphasis is laid on the methods that university students employed to get access to military magazines, TV, films, websites and micro blogs. In Chapter Four, the optimized approaches to carry out NDE in universities by means of mass media are explained. Given the suggestion that how university students should make use of mass media, this thesis focuses on the development of NDEU and mass media in network platform.