Students’ Narcissistic Evaluation And Perceptual Image Of The Smartphone Interface Design Research

Since the reform and opening up, the modern Chinese people increasingly focused onself-expression and the pursuit of personalized, modern college students’ narcissism indexincreased year by year, the student population apparent narcissistic trend. Narcissism as ageneral personality traits, the mental health of the individual, pay attention to bias andbehavioral decision had a significant effect. The same time, the smart phone as a necessity ofmodern life began to show an increasingly important role, the key to user-perceivedhomogenization trend of the modern smartphone design makes the smartphone interface. Thesmart phone interface is selected as the research objects, from the college students thenarcissism evaluation point of view, in-depth analysis of different narcissistic college studentssmartphone interface preferences and perceived image difference.First of all by the related theories of narcissism, the interface perceived image of theinterface design study to systematically analyze the narcissistic type of college studentsdivided into dominant and Covert Narcissism two categories, the smartphone user interfaceperceptual image is decomposed into icon, color, layout and font of each sub-image. Followedby a reference on the existing college students narcissism evaluation method, designed to fitin the modern college students tested college student the narcissism evaluation questionnaire,Jiangnan University students narcissistic tendencies and demographic characteristicsassociated with in-depth analysis to explore the modern college students. Love tendencies andcharacteristics. Then, the constituent elements of the user interface on the smartphone samplecollection and screening, production the TOOLKIT tools and the design smartphone interfacesensing imagery questionnaire, combined with in-depth interviews with different narcissistictendency of college students measured the qualitative and quantitative cross-over study.Finally, a summary and analysis of the results of the qualitative and quantitative research drawdifferent types of narcissistic college students’ smartphone interface preferences andperceptual image difference.Eventually draw the following conclusions: narcissism of college students by genderlearned the obvious impact of the professional, grade and other demographic characteristics.Students’ narcissistic type smartphone selection and interface perception relevant association.Dominant narcissistic college students with strong performance of desire and self-confidencelevel of Covert Narcissism college students showed sensitivity characteristics, different typeof narcissistic college students smartphone interface preferences exhibit a distinct perceptualimage of the smartphone interface certain similar, but showed more differences.