| Exchange between all countries, regions, cities are now more and more with the resources and information exchange have become increasingly frequent, the extent of mutual influence and dependence is also growing, such as just occurred in country A may soon spread to the country B. A crisis, if handled properly, it is likely to evolve into a regional and even global crisis. How to deal with the crisis has become a standard check the governance and management capabilities.In order to successfully deal with various crises, in addition to the government’s own capacity, the mass media also has an inescapable responsibility, positive interaction between the two is a necessary condition for successful response to the crisis。This paper focuses on the government public crisis, the government and media relations, and on both how to build a mutually beneficial cooperative relations useful suggestions. Theoretical explanation on the basis of the government and media meaning in the concept of public management, the author combines experience in the earthquake in news reports, summed up the successes and inadequacies in the Wenchuan earthquake, the last from the improvement of the social emergency management mechanism must be emphasized that the participation of the media; establish and perfect the unexpected events news release mechanism; government departments need to change our ideas; the mass media need to improve their own quality; disaster has stopped, care to continue, five recommendations. |
