| Animation art as a new cultural ideology, although only one hundred year history, but therapid development, has a rich artistic culture, with many professional disciplines andincreasingly close contact with each other, in the promotion of science, culture, art and otherdevelopment plays an important role. At present, China attaches great importance to promotingthe art of animation development, actively and vigorously support animation as culturalindustries, the development of animation in the past by the government according to marketdemand plan into an active transformation and upgrading, and now in many areas has madegratifying achievements. Lingnan in coastal areas where the development of animation is moreprominent in the new era, the animation industry has entered a rapid growth phase, animationcontains a huge cultural and artistic value. But its depth and systematic development of relatedfields of study the comparative vacancy, this article hopes to professional academic point of view,for the formation of the new era of the parent culture of Lingnan animation inherent soil with theglobal context of the external influence inspired other aspects of analysis and research, to explorenew era Lingnan animation production, the development process as well as a profoundrelationship between ideology, through the animation industry structure, market conditions, theperformance of visual representation animation, theme ideas and other aspects of research basedon the analysis, research Lingnan animation development advantages and disadvantages. Andcomparative analysis of the relevant national animation industry development experience,summed Lingnan animations can learn from them, explore ways to solve problems Lingnananimation countermeasures and development strategy, and strive for the local animation as earlyas possible to meet the spiritual and cultural needs of the domestic public, but also to enter intothe international market in a perfect world on the big stage to show the essence of Chineseculture, the grand goal of contributing.This paper is divided into six parts, the main contents of each part:The first part: introduction. This selected topic research background, purpose and significance,research methods.The second part: the morphological analysis of lingnan animation in the new period. Researchfrom the Angle of the development of connotation of lingnan animation theme in the new period,through the analysis of the causes of germination and development at different stages, theinterpretation of the local culture of its intrinsic nourishing, should find animation nationalizationdevelopment direction in the future.The third part: the global context of lingnan anime inspired in the new period. Analysis oflingnan anime in the process of foreign exchange over a long period of time, learn to study anddraw lessons from valuable experience, according to local conditions the animationnationalization and globalization with, build a mature multi-level audience the success of theanimation industry chain operation mode. The fourth part: research lingnan animation visual expression form in the new era. According tolingnan anime works analysis, in the new period discussed in3d, flash, ink painting, incomprehensive outstanding grades four types of art form, summing up the academic value of theinner reality significance.The fifth part: lingnan anime theme of creative study in the new period. By studying the lingnananime theme ideas in new martial arts myth, folk culture, lingnan cantonese opera three bigsubjects of innovation. Extracting the animation creation of new ideas. Can discuss in today’scontinuous development of the important reasons.The Sixth part: lingnan inadequacy and coping strategies of the development of animation in thenew period. According to lingnan in the process of animation in the new period highlights, thedisadvantages of direct root cause are analyzed, and then in combination with the practicalsituation of domestic animation industry development countermeasure and the suggestion are putforward. |
