Multi-perspective Research Of The Traditional Elements In Cultural Industrial Park

Both with the development of social economy, culture and guidance of thenational policy, the cultural industrial park arises rapidly everywhere in China.However, there are still uneven or even some applications of the traditional cultureelements which are floating on the surface. This study selected China (Hefei)Intangible Cultural Park, two parks of Hangzhou Southern Song Dynasty ImperialStreet and the visitors perception evaluations of these parks as the research objects,meanwhile did the research in elements such as building fa ade, environment, nodespace and so on, which used in the research as the application and analysis objectsof the traditional elements’ images and patterns. Furthermore, this research used theAHP as the analysis method, which was based on the questionnaires and statisticaldata, then summed up the importance of the applications of the traditional elementsin cultural industrial park.The paper is divided into three parts: the first part starts from overview of thecurrent situation and development status of the Intangible Cultural Heritage Par kand Hangzhou Southern Song Dynasty Imperial Street, at the same time, carries onthe analysis from multiple perspectives both in planning, design, construction andmanagement and so on, to know profile and the development of the park and thespecific reflect of the traditional elements applications in the park. The second partis the image and graphical analysis of pictures collected in the survey. With themain features including color, material and pattern to analyze the applications ofthe traditional elements in the park and the application effect of the traditionalelements using an objective evaluation method, thus gets the importance of cultureartistic conception, texture and the traditional elements of graphics applications.The third part of this paper is through the way of questionnaire analysis and theusage of AHP method to analyze these parks, then get the answers about the effectof the application of the traditional elements in this park, the importance of cultureartistic conception and acclimation of the traditional art elements in these parks.This paper, which is through the research methods including fieldinvestigation, image acquisition and questionnaire investigation, aims to discusshow to apply the traditional elements scientifically into the cultural industry park.With these three parts of researches, this paper analyzes the importance of theapplication of the traditional elements in cultural industry park in multiple angles, which could help to accumulate data for the further study of the cultural industrypark, also has certain guidance to the application of the traditional elements ofcultural industry park. what is more, it is this paper that has some reference value tothe overall design of cultural industry parks.