Research On The Line Of Consumers’ Flow In Commercial Complex

The line of consumers’ flow is the backbone of the commercial complex. Inother word，the design of the line of consumers’ flow is the foundational startingpoint of the design of the commercial complex. Thus, a concentrative study on thedesign of the line of consumers’ flow can help to guide the whole design of thecommercial complex.The first half of this paper is the study of foundational theory, including ageneral explanation of the line of consumers’ flow in commercial complex, and thestudy of consumers’ behaviors in the space of the line of consumers’ flow. Firstintroduced the concept of the commercial complex and architectural features, andthen analyzed and summarized the concept, role and composition of the line ofconsumers’ flow. At the same time, analyzed and summarized the consumers’psychologies and behaviors, in order to find out the design principles of the line ofconsumers’ flow based on consumers’ behaviors. On the Basis of theoreticalresearch and analysis of actual cases, researching the horizontal and vertical line ofconsumers’ flow, including node space, summed up the design principles of the lineof consumers’ flow in commercial complex.