Study On The Visitor Behavior Of Jadeite Origin Touirsm

With the continuous improvement of people’s living standards, a variety of special tourism niche tourism market is quietly rising. Individual tourists and the pursuit of autonomy to highlight the growing,the Jadeite Origin tourist is a kind of explore the jadeite origin, appreciation and buy jade-themed special tourism products, with its characteristics of the tourism product for tourists with a rich variety travel experience to meet the knowledge of the tourists, shopping tourism demand, and achieved remarkable economic and social benefits. In China, the Jadeite Origin tourism is still in its early stages of development, yet the majority of consumer awareness and well-known, tourism enterprises and related organizations also failed to recognize the significance of the development of the jadeite Origin of tourism products. With the improvement of people’s quality of life, high-grade jewelry increasingly yearning, and based on the tourism and the Emerald Jewelry industry is flourishing, the Jadeite Origin tourism will have broad prospects for development.This paper is divided into nine chapters on studying the Jadeite Origin travel behavior analysis. Among them, through the Chapter Ⅰ and the Chapter Ⅱ the related to the theoretical basis for this study and analyze relevant theory required, discusses the research background and research purposes, Proposed the Jadeite Origin travel behavior research ideas and methods and thesis writing technical route. Based on the theoretical analysis, through the Chapter Ⅲ the Jadeite origin development of tourism base and the Chapter IV the Ruili Jadeite and tourism industry overview presentation, Expounded China Jade culture tourism development foundation and origin of tourism Ruili Jadeite developed industrial base conditions, and describes the case to the choice of Ruili reasons, put forward the radiative forcing from the Jadeite enthusiasts circle. On the basis of carried out the case ground of the survey, through the Chapter V the Jadeite origin tourists sociological investigation and analysis, the Chapter VI the Jadeite origin of tourists behavior analysis, and the Chapter VII the Jadeite origin tourism market demand analysis. Exploring the origin of the behavioral characteristics of Jadeite and Jadeite origin of tourism market research, proposed Jadeite tourists interested gradient, compared with the core tourists and the Ordinary tourists in a number of the features of explore differences. Further, by the Chapter VIII the Ruili Jadeite Origin tourism development proposals are reviewed. Combined with the actual case ground scenario Jadeite origin of tourism products and services, tourist facilities supply development methods and mode of operation and for the case ground to Jadeite origin and development of tourism product development to provide advice and guidance. Finally, the Chapter IX Conclusion and Outlook summarized the main conclusions and findings, summarized the insufficient research and the research directions for the future prospects!...