Research On The Evaluation Of Tourism Economic Development Potential In Mountain Counties Of Luoyang

As the coming of leisure times, mountain county becomes the important vector of tourism activity. While the rich collection of tourist resources inside mountain counties of Luoyang, quantitative measure the tourism economic development potential among different counties, then compare the measuring result to determine the potential level and development type. Above of these have the great significance to guide the planning and development of mountain county tourism.According to the physical property of force,the rationale part of this article uses the theory of three elements of force(strength,direction and functional point) to define potential,divides tourism economic development potential into three parts:own growth potential,exogenous support potential and market expansion potential.Meanwhile this article suggests that potential is composition of tourism competitiveness and tourism sustainable development.The main part of this article analyzes different tourism development path of typical mountain counties, the analysis includes the intercommunity of development background and the difference of development path. Accordingly, recognize the nine influencing factors of tourism economic development.Among these factors, tourism resource and travel demand that like an arrow effect own growth potential; state action,enterprise operation and marketing ability form the bowstring which effect exogenous support potential;while location condition,economic foundation,infrastruc-ture and social culture set the stage for the bow,effect market expansion potential;on that basis,the article constructs arched arrow model to direct building evaluation index system. Next the paper applies analytic hierarchy process,the impact factors are processed quantitatively through established hierarchical structure model,constructing judgment matrix,calculating weight,and testing consistency. The calculation demonstrates that tourism resource, travel demand, state action and enterprise operation are the main influences.The empirical part studies four mountain counties(Luanchuan,Songxian,Xinan and Mengjin) as the subject, divide the tourism development potential of mountain counties inside Luoyang into four ranks according to the evaluation result of the four counties.The first category means the county enjoyed strong development potential,as Luanchun,this kind of county should optimize the structure of tourism and improve the quality of tourism products.The second category refer to the county enjoyed less strong potential,as Songxian,this county should implement diversified investment promotion strategy to enhance the operation ability of tourism enterprise market.The three category means the county enjoyed general development potential.as Xinan and Mengjin,they should strengthen the tourism promotion.The last category means the rest county enjoyed weak potential,these counties should take measures from tow ways:government support and resident perception.While in view of Luoyang entire area,it should integrate every effective resource to form maximum force of developing tourism economic.Finally,the article summarize the main conclusions and innovation points,also the shortcomingss,next look forward the research orientation in the future.