Economic Analysis Of The Development Of Green Online Games Market

In Chinese economic restructuring process, the residents consumption patterns and consumer’s attitudes have undergone tremendous changed, with the network consumption rised. Computers have turned from top-grade office products gradually into the ordinary public entertainment tools, the skills of useing network functions also has turned from professional skills into life skills, and our life has already entered the Internet era.The network economy as emerging industries of the national economy play an important role in the socio-economic development. As network era arrivalled fastly, a new problem emerged:the imbalance between the four elements of the users of online games, online games, network, network monitoring.In order to achieve the harmonious development of the online game market, green online game try to achieve the orderly operations, healthy content, anti-monopoly, anti-unfair competition management objectives, there must be a scientific theory as a guide. For impacting on socio-economic and cultural development, it needs to analysis the status quo of the online game market in China.This situation from all angles of the social development of the online game market and conducting scientific research, to explore new methods and new ways to solve the issue of Chinese online game market. This article is the analysis of the status quo of Chinese online game market and the basis of socio-economic development of the conflict, and to learn from the successful experience of foreign online games market management, administrative and economic levers method based on standard network game market, adhere to the scientific development concept to build green online games. As to solve the problem of online game market, and promote the network economy to have a good and fast development. This thesis discusses the changes in the evaluation system of Chinese online game, and put forward specific ideas for the evaluation system of green online games. As we use online game companies’s income, the output value of the online game company, online games company size, the number of users, and other objective indicators to measure the level of online game operators, rarely use the economic and humanistic indicators,such as network regulatory costs, the sense of security of online games, the satisfaction of online games or online games addicted degrees. Green online games should focus on and emphasize precisely these humanities indicators, these indicators have milestone significance to build green green online game.In addition to the introduction,this thesis divided into four parts.The first part describes the green online games theory, elaborated on the meaning and basic characteristics of green online games. Based on the analysis of changes in the economic development evaluation system, advance specific ideas and promotion measures of green online games evaluation system.The second part contains the various methods of management experience of foreign online games market and the in-depth analysis of the contradiction between the economic transformation of Chinese online game market status quo with the economic and social development.It mainly elaborates with the continuous development of market economy, the emergence of online games civilization of the socio-economic and cultural issues and how the consequences of online game market to become the outstanding problems to hinder the building of a harmonious society in China.The third part discusses to use the concept of scientific development to create green online games. It mainly elaborates the concept of scientific development of the online game marketand the economics means to create green online games.The fourth part is a summary of the full text. Recently China is undergoing a time with economies in transition, the control of economic development has changed from original plan into the market, and tangible administration is being replaced by the intangible economic regulation. Under the premise of that the legal system is gradually improving, the level and the quality of law enforcement are also continuously improving, using economic means to resolve the issue of online game market should become the inevitable choice and of trump for network managers. Successful foreign experience of economic means are also proved more likely to be accepted, the effect is more obvious.