The Research On Integrated Development Of Tourism In Heilongjiang Province

The special geographical position and location conditions of Heilongjiang give it Uniquetourism resources and tourism Characteristics. The rolling mountains; the broad plains; theWetlands; the snow-white fields; the magic volcanic landforms; the special lake make up therich and varied tourism landscapes of Heilongjiang Province. However, the tourism ofHeilongjiang province doesn’t show its development trend in the good background of globaltourism develop well, in addition to historical reasons, the single structure, the ideas ofexploitation, the marketing ideas lack the consciousness of entirety, etc.The paper reviews the related literature and analyses the the actual conditions, researchon the status of development of tourism resources in Heilongjiang Province. Combining withthe actual conditions of the development of the tourism industry in Heilongjiang Province,paper evaluates the ice-snow tourism、ecological tourism、sightseeing tourism、festivaltourism comprehensively. According to the above, paper summarizes the tourism industry ofHeilongjiang Province has six main problems. At last, the paper proposes integrateddevelopment of tourism in Heilongjiang Province: including tourism resources integration、tourism images integration、tourism traffic integration、tourism network information resourcesintegration、tourism market integration、tourism Professional talents integration and tourismenterprises integration.The main contents of research as following：．Chapter Ⅰ， Introduction. This chapter mainly discusses the backgrounds and thesignificances of research, research results at home and abroad, methods of research,difficulties and innovations of writing．Chapter Ⅱ，this chapter researches on the general situation of tourism development inHeilongjiang Province. including the general situation of development of tourism resources、the general situation of economic development and the general situation of tourism market inHeilongjiang Province.Chapter Ⅲ，this chapter evaluates the status of exploitation of tourism resources andtourism products in Heilongjiang Province.Chapter Ⅳ， this chapter summarizes the main problems of tourism industry ofHeilongjiang Province. Chapter Ⅴ，this chapter researches the integrated development of tourism in Heilongjiang Province.Chapter Ⅵ，Conclusions and Outlooks．This chapter summarizes the achievements of the research and issues which need further research and discuss of the paper。...