Studies On The Development Of The Current Situation And Countermeasure Of High Quality Rice In Hunan

Rice is the traditional dominant crops in Hunan, which has the largest planting area, the highest output and the gross output value. Compared with the other crops, the rice processing industry chain and scale have a broader prospect. It has a remarkably significant impact not only on the provincial agriculture, but also on the national economy, thus a great attention should be paid to the rice production. As a major export agricultural product in Hunan, the quality of rice effect on economic benefit is obvious, and the rice products with good palatability and high safety appeal the market. Establishing high quality Hunan rice brand, increasing the economic benefits of rice production and transferring the industrial advantages into economic advantages were important acts to revitalize the Hunan agricultural production and food processing industry.This paper summarizes the present development status of high-quality rice in Hunan. Current production of high quality rice is gradually expanding the scale, the level of grain safety is increasing, the social service has expanded on a yearly basis, and the industrialization development mechanism has gradually formed. With the improvement of people’s living standard, the high quality rice will have an ever-growing demand. This paper points out the outstanding problems in high quality rice industry. The main problems include: The yield, quality, growth period and inverse-resistance of the current type are not attuned to the demands of the market, providing a large space to promote standardized management, punishment of high quality rice brand, the government policies of continuously supporting high quality rice industry development and the establishment of a stable and reliable relation between business entities. According to the problems, Reference the experience of hunan jinjian cereals industry co.,ltd. this paper proposes a series of developing countermeasures of high quality rice. It proposes the means of breeding excellent varieties, offering the technology support to farmers, carrying out regional planting, promoting the standardized cultivation technique, developing the large-scale and standardized production, propagating the agricultural insurance to reduce production risks, implementing the integrated pest control and management to reduce the chemicals residues, supporting the industry association activities and many other corresponding measures. All the efforts are made to promote the high quality rice production to the direction of large-scale, standardization, high quality and efficiency.