Value Evaluation On ZTE Corporation (ZTE)

In this era of global economic integration, intense competition mergers, acquisitionand restructuring among enterprises makes value evaluation of enterprise crucial andimportant. In such background, this thesis takes ZTE Corporation as study subject, toimplement theory and methodology of value evaluation in accordance with specificfeatures of ZTE Corporation; simultaneously, explain the theoretical and practicalsignificance of value evaluation on strategic level business decision-making of enterprise.This thesis takes financial statement data of ZTE Corporation from Year2006to Year2010, accomplished with sample analysis to assess EVA of ZTE. EVA method meansdifference of net operating profit and operating cost, it is an evaluation method ofintegration of accounting and marketing. In resulting of using EVA model, this thesisconcludes that the current market value of ZTE Corporation is undervalued. Throughresearch, this thesis also gets some suggestions:(1). Increasing investment on smartnetwork construction;(2). Increasing the construction of broad-band network;(3).Multi-network architecture;(4). the extensive promotion of the cloud data center;(5). thecontinued expansion of the smart network;(6). Green parallel telecommunication. ExpectZTE Corporation to maintain a competitive advantage in the future, continue to enhanceand promote information level of economical society, as well as healthy and stabledevelopment.