The Development Strategy Of HEC

According to external environment and internal resources and capability, company shallframe Strategy planning, design development purpose and methods to obtain competitiveedge and achieve long-term stability development.This article expounds and analyses the macro economy and state way and industrydevelopment. First, the article introduces the general situation and last strategy and its bugs ofHEC. Where after, through the external environment PEST analysis and five forces model ofindustry structure analysis and comprehensive SWOT analysis, shows the economyenvironment and industry environment and internal environment of HEC. Through theconstitution of strategic map of HEC, ascertain the direction and purpose and guidingideology of HEC, frame the strategy planning and the four modernizations and functionstrategy. Last, the article completes the strategy system.The Strategy system puts forward the purpose of exceeding ten billion and fourmodernizations. For ensuring the achievement of strategy, HEC strengthens and innovates theworks at executions of strategy and performance test and human recourses and enterpriseculture and technical innovation, to execute the strategy planning. The study of this articleoffers the theory basis and research technique of the strategy planning of HEC, offersscientific way to advance the development of HEC, offers the use of reference and directionto the other companys.