Cross-culture Management Analysis On Russia-China Business Activities

Managing an international company is a very complex activity. It is not easy to become successful on the international market nowadays. One of the main reasons is the fact that the business environment is very different.The business environment includes economic, legal, social and cultural characteristics. The cultural characteristics have a very special place, because they affect all the aspects of business. The deep understanding of culture of the both countries, especially their attitude towards different things and phenomena, may help to eliminate the possible misconceptions. The key to success in this area is to learn and use in practice the existing works and theories in this field of knowledge. We should identify their strengths and weaknesses, and find new ways to develop.Studies of cross-cultural management have been always paid a great attention among international scholars. In this paper I have tried to summarize the general knowledge in this area and add some suggestions by myself. I also spent a lot of time studying the cultural differences in business between Russia and China. Political relations between our countries prevail over economic relations. To find out what is good reason for a research in the field of cross-cultural issues.