Tourism Resource Characteristics And Their Development Strategies In Mid-Yandangshan Scenic Spots

The Mid-Yandangshan scenic spots are reffered to ZhongYan scenic spots, whose core scenic area is located in Yueqing City, Zhejiang Province. It is a national AAAA-class tourist area, where the natural and cultural scenics are shining mutually. There are rolling mountains, scattered villages, and so on. So the tourist resources are unique. However, due to many reasons, the development of this area is far behind from others. At present, how to plan scientifically, protect strictly, develop rationally, and construct orderly have become a very important issue of Yandangshan scenic area’s future development. Based on the exper-ience of working in the core area of Mid-Yandang scenic spots, the author investigated in depth, and analysed synthetically for how to optimize the wild scenic ecological resources, to improve the development of scenic spots planning and to promote the sustainable development of scenic spots. The author also gave suggustions about tourist resources development.This paper comprised three parts. The first part expounded the background of this study at home and abroad. In the second part, there were three chapters. In this part, it analysed the general situtation of scenic spots, the evaluation of the scenic resources and the status quo of development. In the third part, there were three chapters too. Chapter five widened the train of thought. In the sixth chapter, it gave countermeasures and suggestions. And the last chapter was the conclusion.The author used many ways to layout his opinion, such as investigation, analysis, comparison and so on. It based on the status quo of tourist resources, combined existing theory to analyse the problem. This paper consists of five parts. First, find new resouces to use the ecological resource properly. Second, optimize planning layout. Third, clear up passive elements to protect and use the resources properly. Fourth, set up scientific development position. Fifth, optimize ecoonomic construction.Through the research, we can develop the wild scenic areas scientifictly, use rational utilization of ecological resources effectively and expand the tourism market areas. As the result of investigation, the author found that this place has various, distinctive, and potential tourist resources. But it still facing many realistic problems, such as insufficient funds, single tourism product, indistinctive scenic spots, low level development, unblanced tourist population, unfit infrastructure, and so on. For dealing those problems, it should be developed and upgrade for many ways, such as increasing investment, optimizing resources, and developing potentialities. At the meantime, we should use the cultural resource "bazaar in march10th" to organize a series of large-scale activities to rich implications of the spots, raise awareness, increase visitors. So that, the scenic spots will go on the track of sound progress.