GL Energy Company Transition Of Development Strategy Research

With the coal price liberalization in January1st,2006,China’s coal business into the market economy, coal market is increasingly competitive. The contradiction between supply and demand of oil and natural gas was more and more obvious, and international oil prices fluctuate significantly. This makes the energy business difficulty and operational risks increase. As an important energy company in Shanxi Province, how the GL energy company to deal with the changing external environment, how to grasp the opportunity, how to avoid risks, how to maintain long-term competitive advantage. These has become a top priority in the reform and development of the GL energy company.Be in such a complex environments, how to grasp the opportunity, how to avoid risks, It need to enterprises from the objective environment and their own strength, in-depth research, rational analysis, formulation development strategy with the actual situation of enterprises,thereby enhancing the competitiveness of enterprises. This article is based on a comprehensive and systematic study of the development plan of the GL energy company. This paper briefly introduces the research background, significance, research ideas and research methods, combined with the theory and a brief overview of the current state of corporate development planning, and then described the course of development of the GL energy company, as well as the GL energy company’s internal and external environment analysis. Obtained by the analysis of the GL energy company since its inception in1993, the focus has been the logistics of coal as the main business, new energy and new clean energy industry is the direction of its development. However, due to the GL energy company did not establish the smooth flow of coal logistics downstream supply chain, and is subject to the environmental impact of coal supply and demand instability, resulting in high logistics costs, and difficult road of development. At the same time, the broad prospects for development of new energy and new clean energy industry as the main development direction of the GL energy company, policy support has intensified. Coordinated in order to achieve economic, social, resources and environment for sustainable development, new energy and new clean energy will become a considerable period of time in the future, the state strongly support strategic industries, in enterprises in these industries will certainly be the government’s preferential policies and ushered in the golden age of development.This article has cleared the mission, vision and development objectives of GL energy company, and proposed a series of measures to ensure that the development planning can be implemented smoothly, and finally summarize the conclusion.