The Investment Strategic Plan Of S&P Syndicate Public Limited Company In Shanghai Market

This Thesis is providing the information of S&P Syndicate public companylimited’s investment in Shanghai, PATARA investment is the one only focusedin this thesis. The provided information covers all information that need to bestudied before investing something.For the parent company, S&P Syndicate public company limited strategydirection, I also mention about it on the conclusion and recommendation chapter.As I analyze the view of the company, I believe that China will be the future ofthis firm investment over a decade. And because of its wide geography, thereare a lot of challenges that the company needs to do its own homework.The work is investigated basing on view of reality, not too optimistic or toopessimistic. I regard the information from PATARA Cuisine in Beijing where isthe first S&P Syndicate PCL company invests in China to be the forecastedinformation of PATARA cuisine in Shanghai. In my opinion, Shanghai andBeijing both are the economics center of China so the ratio of cost, salesrevenue and net profits of company operations will not be much different.Therefore, Information of PATARA Cuisine in Shanghai comes from Beijingbranch’s benchmark.The financial statements forecasting of PATARA Fine Thai Cuisine in Shanghai,I estimate it basing on the lowest sales revenue. According to my idea, Iconsider that Shanghai market is more potential than Beijing market almost inevery part. So, in fact, forecasting sales revenue and net profits should be morethan the number estimated. However, when we predict the benefits from anyinvestment, we need to regard the lowest numbers.From now on, more and more investment from foreign investors will come intoChina due to the increasing of salaries and spending power of Chinese. It is thesignal that the era of exporting Chinese products to other countries is gradually ending but the era of investment, exporting, and powered consumption withinChina is beginning. And S&P Syndicate public company limited would notmiss this train of opportunities.