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The Psychological Research Of Network Sharing

Posted on:2013-12-25Degree:MasterType:Thesis
Country:ChinaCandidate:Y Y LiFull Text:PDF
GTID:2248330392957181Subject:Communication
Abstract/Summary:PDF Full Text Request
A rich variety of network applications make our network life colorful, and thenetwork application on sharing is much popular recently. Why some people are keen toshare on the network, during the sharing process, they have kind of mental activity is themain problem of this paper to study.This paper aims at the experience of sharing behavior on the network of observationand analysis of Internet users. On the basis of the type of sharing on the network andbehavioral characteristics, the psychological motivations of the network sharing behaviorand psychological processes in the sharing process in order to achieve on the networksharing psychological mechanism for the overall description.Internet users sharing resources on the Internet base on certain psychologicalmotivations. This paper inspects the two typical sharing motivations: Altruistic motivesand Motives of self-expression. Internet users helping others by sharing without seekingthe material rewards of network sharing is altruistic for the purpose of network share,including altruistic sharing of reciprocity and pure altruism. The self-starting networksharing behavior is defined for the self as the starting point of the network share includingself-realization, self-expression, etc.This paper discovered that linear process of network sharing infer the mental processof network sharing: Attention of sharing demands, Situational Judgment of sharing,Responsibility Cognitive of sharing, Selection of sharing content, Emotional experience inthe network share feedback, The Formation of the network sharing atmosphere andSharing attitude prediction.In this paper, the exploring of the psychological motivation of the network sharingand the psychological process complete the description of the psychological mechanism ofsharing behavior on the network as a whole.
Keywords/Search Tags:Internet Sharing, Psychological motivations, Mental process, Altruism, Self-expression
PDF Full Text Request
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