| The microblogging is something new for the Internet industry. Since the birth of the micro-blogging, the Internet users around the world published the informations to the Internet at first about the World Expo, Japan earthquake, Li French Open win, Guo Meimei event,7.23Wenzhou motor car accident, these informations are forwarded after numerous comments and diffusions, then continue to spread on the microblogging, so it has also become an important channel for Internet users and the media access to information.As the two main microblogging, there are differences and connections with Sina microblogging and Tencent microblogging about User activity,product type, content operations and profitability models. How to improve the stickiness of microblogging users, how to improve the product,and how to operate microblogging content, these have become the major problems for microblogging development.Firstly,some of the basic problems about the microblogging and microblogging personal page are described, including definition of microblogging, microblogging personal page definition, and the details of the personal page features.Secondly,Four aspects of the personal page about "user activity"、" application ","contents of operation" and "profit mode" are detailed compared of the Sina and Tencent microblogging, and summarize the similarities and differences and their respective characteristics.Finally, how to improve the user activity, how to enhance product applications, how to improve the content of operations and income-generating earnings, while focusing on news and community in order to discover microblogging development road with Chinese characteristics. |
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