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Hypermarket Third-party E-commerce Service Platform (web Search?) Design And Implementation

Posted on:2013-07-26Degree:MasterType:Thesis
Country:ChinaCandidate:R P WangFull Text:PDF
GTID:2248330374485661Subject:Software engineering
Abstract/Summary:PDF Full Text Request
In the internet age, the access to information and shopping channel of customer areincreasingly through network. It is the trend that to build Online-offline interactivedevelopment with solid shops, large marketplace for representative. However, the fact isthat the existing electric business model can’t be combined with entity shops, and alsotraditional business model is unable to meet consumer’s full range platform demand.Take Chengdu, the most important retail business center of west China as an example,Pacific Mall, Moore department store, Ito-Yokado and some other entity shops all evertried to bring e-commerce to business. But as a result, they all couldn’t reach theirexpected goals owing to channel and price conflicts, logistics problem and failing tomeet customer’s new demand and e-commerce business is in a state of stagnancy inretail business.Sichuan’s S@le marketing management Co., LTD is an O2O service business ofe-commerce mainly for large marketplace. By building an O2O platform to establish anO2O marketing plan for entity business and it is the core strategy of company businessdevelopment. Therefore, basing on all parties platform demand research and combiningwith the electronic commerce future development tendency, I design and realize theSupermarket e-commerce third party service platform upon the SQLSever2005database.Platform is based on the SQLSever2005database. Programming the Web client byusing the ASP.NET technology and in B/S technology structure. Use the3layers in themain structure (include the UI layer. business logic layer and the data access Layer) andthe Mssql for the backend database.IIS for the web database. Through the design of thissystem. This platform realize the3main functions and content: B2C onlineshopping.SNS purchase theme in social function and LBS mobile inquiring andshopping function.Our system provides the Multi-function in one’s ecommerce solution which is forpromotion information published.the main living goods online purchase on most of theChengdu Shopping Mall. And also combine the interaction between the customer and the entity shop.it makes the internet technology and the real economy dynamicintegration.it is the reflection of the modern business model in real economy and Stereomarketing philosophy on the online-offline mode. The innovative entity shopecommerce mode is the newest.strongest and most convenient mode on the retailecommerce service industry in china.at the same time.it has innovated the ecommercedevelopment mode for the development of the entity shop which is representative of theshopping mall in Chengdu...
Keywords/Search Tags:Ecommerce, stores, Online To Offline, M-Commerce, Social Networking
PDF Full Text Request
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