The Study On The Actuality And Develpoment Strategies For The Protection Of The Large Scale Sports Events In China

With the successful closing of the Beijing Olympic Games,China won the gold for the first place,Chinese people cheered,and the organizer of our country is also joy,not only is the brilliant performance of the athletes but also to the success of the Olympic tournament was successful held.China has been critized for the state of protection of intellectual property rights.But it have no harmful effect on Olympicgames,contrary to receive praise at home and abroad.The experience of successful protect of Olympic intellectual property: organizer’s concerns,the integrity of the law,the establishment of emergency mechanisms,as well as the use of high technology.Compared to the success protection of the Olympic intellectual property rights,The intellectual property rights protection of our sports events exists many problems like the following issues: organizers do not pay attention to the intellectual property rights, lacking laws and regulations,weak enforcement and protection and propaganda isn’t enough.I give these suggests to the protection of ntellectual property rights of sports events:firstly,the protection of the intellectual property rights of large-scale sporting events need organizer’ s attention, followed by scholars to strengthen the theoretical study,at last "laws can not be carried out by himself".laws should be advised to the public...