| Singular and plural have different interpretations in differentdisciplines, In mathematics subjects, can be a number for singular andtwo or more for plural concept. In Chinese subjects, can be I, you, hissingular for singular and we, you, their for plural concept. In Englishsubjects, can be is, this, that for singular and these, those for pluralconcept. In different subjects, singular and plural have differentexpression. But they all have one thing in common, refer to the conceptof the monomer and groups.In this thesis we discuss the singular and plural is different from otherdisciplines, It can be monomer and groups of design elements,permutations and combinations, also can be the concept of a singlematerial and a variety of material combinations. The concept ofsingular and plural in the graphic design, full of aesthetic rules andscience, many factors that can’t be able to use language and text toarticulate a complex cognitive system. It needed more expression ofthe designer of visual elements on the drawing.The concept of “singular†visual elements in graphic design, is theconcept of the single visual elements, is the basis of all forms, is also acore component for arranged combination of the basic visual elements;The concept of “plural†visual elements in graphic design, is theconcept of the group visual elements concept, is considered to be thevisual elements of art monomer recycling, requires the designer throughthe scrutiny of objective things, thinking and judgment, containingsubjective things the purpose of the selective use of the existingobjective things as the basic material, re-constitute, combinations andother methods for a new subjective things. We can be understood as a"singular" is the premise of the "plural", and "plural" is an extension andre-creation of the " singular ", both are indispensable. In graphic design, the grouping form of the “plural†visual elements, must comply with thevisual aesthetic needs, take the “singular†visual elements to change,repeat, mix design and create, is also to get better programs and moreopportunity to compare, ultimately to select the best and the bestcombination of relations, to design the best of the “plural†visualelements of design work.In graphic design subjects, the “singular†and “plural†visualelements be widely used lively and interesting. Such as “singular†visualelements can be simple artistic expression, also can be a separateemphasis focus on one thing,“plural†visual elements can be lively andrelaxed atmosphere of the environment create, also can be one singleobject to extension and emphasized repeatedly reminded and so ondifferent roles.As we believe, a good design works of art can through the test oftime, any performance practices in the design of artistic creation,deliberately simplified and complicated, should have its scientificnature and regularity. Appreciation of art is no good or bad grudge. Butthe works of visual and emotional strongly can through the use of the“singular†and “plural†visual elements to achieve the weakening orstrengthening the artistic appeal. As life have rhythm, demonstrateshocking and conflict to show in “singular†and “plural†visual elements,also implies order and balance point.In this thesis, we from the practical point of view, use of a largenumber of pictures case to the reader to vividly demonstrate the“singular†and “plural†visual elements in graphic design, and analyzethe visual elements of the “singular†and “plural†visual elements in thedesign of creative thinking and creative ideas, so as to explore morecreative methods to better use the “singular†and “plural†visualelements. In addition, this thesis have the practical significance forstudy the “singular†and “plural†visual elements is hope that through the creative methods and design idea for “singular†and “plural†visualelements, can help to the designer to have a broader design thinkingand methods, to get more entry points to the creative in graphic design,also provides a new perspective to the viewer to understand thedesigner designs the visual and emotion. |
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