The Theory Of Contemporary Logo Design Creativity And Reconstruction

Design is closely bound up with the development of the times, it shows the characteristics of the times from one side. especially for the Logo design as a part of design. As an economy develops, new technology is widely used in the field of design, it also makes the style and the forms of the logo design change. We learn advanced thought and design concept from western countrys to creative logo design method, and It makes contemporary logo design more characteristic and connotation.This paper introduces the mark of origin and development process, to generalize the method to understand the contemporary logo design, form, style development process, so that the form and image of unity together. Logo logo design creative is the soul, a good idea will originally rigid concept becomes has the vitality, persuasion, so this article from the creative logo design to carry on the analysis, elaborated the logo design based on concept, form and theme, creative ideas, illustrated in the realization of creative. Some of the methods, the aim is to enhance the logo design, cultural connotation, regional features, so that the logo design with national characteristics and the characteristics of the times. After analyzing the design form element extraction and reconstruction of specific techniques, from the reconstruction of the concept of reconstruction, and color on the reconstruction of logo design, introduced in the elemental composition can be used for reference when some techniques, through which the reconstruction technique of symbol design and symbol can be developed on the application, the design pattern and structure more reasonable, improve the expansibility, the ultimate aim is to adapt to the era of development needs, design as the filling power.