| Consumption is a common phenomenon, which is the motivation of the development of social economy. Consumption involves the ethical relationships between consumer and corporation, country, environment, community, other people, and even the consumer himself. Nowadays, with the prevailing of consumerism, the highlighting of environmental problems aroused by consumption, and the rising of accountable consumption such as moderate consumption and charity consumption, the social responsibility of consumers is gaining increasingly attention by people. The consuming behavior of people is both free and bounded. Consumers have to take their responsibilities and obligations while they are enjoying their consumer rights. This is the social responsibility of consumers, mainly involves legal responsibilities, environmental protection responsibilities and ethical responsibilities, etc.Consumers ought to take on such legal responsibilities as performing the business contract, paying taxes in accordance with the law, purchasing legally, consuming legally and protecting their rights according to the law. In our real lives, there are some consumers who can take on their legal responsibilities like performing the business contract, consuming legally and protecting their rights according to the law, however, there are a certain portion of consumers who cannot take their legal responsibilities because of their favor in small gains, their myopic views and their insufficient understanding of the law. They are demonstrated in many ways, for example, some consumers are short of legal consciousness, some of them don’t ask for invoices; some of them buy and use the illegal products. These actions not only damage their own rights, but also do harm to the order of economy and the safety of the public.Consumers have the responsibilities to purchase, use and deposit commodities in accordance with environmental protection, which is called environmental responsibility. In real world, some consumers may have strong environmental protection awareness, they object to consuming wild animal products, high energy consumption products and high pollution products. However, more consumers cannot conduct environmental protection consumption, which results in a large amount of consumimg behaviors damaging the environment. These had led to a series of problems as wasting of resources, environmental pollution and consumption inequality.Consumers also need to take on ethical responsibility, and conduct harmless consumptions, people-respectful consumptions and love consumptions. In our real lives, it is true that some consumers can conduct patriotic consumption, compassionate consumption, and philanthropic consumption. However, most of the consumers are not able to do this. Due to the different life values, the inappropriate consumptions as weill as the defectiveness of medium guidance and mechanism, there exist plenty of the phenomenon of wasteful and luxurious consumption, foreign worship consumption and official consumption, which has led to many consequences like lacking of social morality, social injustice and the harming of state’s interests.Consequently, to motivate the consumers to take their social responsibilities, a healthy and sound consumption system needs to be founded, making the consumers set up the correct consumption idea and developing the force of the public and the rule of law. It is of great significance that consumers take their social responsbilities universally. It will contribute to the protection of environment and the healthy development of economy. Also it will make the coperations better take their social responsibilities, and benefitial for the consumers’physical and mental health. |