| Design is a process of finding problems, solving problems, balancing contradictory. There is also no exception in product design. Actual experiences tell us that problem finding is the key of innovation. For designers, problem finding is more difficult than problem solving, and can also be recognized as the standards to measure their abilities. However, the research of subconscious behaviors opened up a shortcut for problem finding and offer new mode of thinking. Products give service to human’s life. With the economic and social development as well as people’s intellectual and mental status changes, people’s emotional demand has increased by a large margin. Designers should think about how to reduce the distance between person and person by designing. This is the higher requirements and challenges for designers.The thesis analyze the essence of happy emotions and happy products experience first, the result is that fulfillment of need can lead to happy mood. And then I have research on people’s behaviors, I find that the subconscious behavior is external representation of implicit demands. So, I have further study on subconscious behaviors through the study mode of theory and case in order to find the deeply analysis of the subconscious behavior and the relationship between that and pleasant products experience. I summarized the practical and effective methods during subconscious behavior research and design. To provide an effective design methods and ideas create useful for products that would elegant and rich humanistic. |
