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Commercial Display Interactive Applications

Posted on:2013-11-10Degree:MasterType:Thesis
Country:ChinaCandidate:Y YinFull Text:PDF
GTID:2235330374950960Subject:Art of Design
Abstract/Summary:PDF Full Text Request
Since the reform and opening up, commerce a display design has quietly enteredan era of interactive design. Social development and people appreciate the increasinglevels of commercial display means is too stiff, show the way to not welcomed byconsumers. The rise of interactive design, the role of consumers and businessescalling experience, consumer psychology was placed in the main position, and thus tobe welcomed by consumers. Consumers spending joy, excitement, fun, trade showscan really build consumer brand loyalty. In the commercial exhibition, interactivedesigns pay more attention to the status of consumers is more concerned about thefeelings and experiences of consumers in the process of information exchange andcommodity use are more concerned about the consumer’s mind and emotions, moredetermined people-centered design philosophy. Interaction design provides us with amore diverse and deeper level of information display and means of communication,the circulation of information in the information age to a peak of a new technologyand are perfectly.How can be done in a planned, purposeful transmission of information by thelimited commercial space environment is the primary task of the commercial displaydesign. Commercial display should follow a people-centered interactive design, tostimulate the interaction of consumers and commodities, the exchange of feelings, theeffective transmission of information and commodity information interaction.In this thesis, mainly through the three parts, discusses the application ofinteractive design in the commercial exhibition. First introduced the theoretical basisof the commercial display of interactive design, first introduced the theoretical basisof the commercial display of interactive design on a commercial exhibition andinteractive design concept, defined understanding of the theory of the interactionarticle and interactive design in the commercial exhibitionists of applications, andunderstand the current state of development and the problems; Followed by a detailedanalysis of an important factor in the commercial exhibition of interactive design, subject, object, host-guest interaction between the three angles show from theinteractive business analysis; Followed by interactive design through case study in thecommercial exhibition, created techniques to reflect the interaction design effectivedesign techniques, Show the development of interactive business Analysis of thefactors included in analysis, Finally, this analysis the importance of interactive designin the commercial exhibition, discusses the importance and necessity of interactivedesign in the commercial exhibition.The main thrust of this study is focused on analysis of the importance ofinteractive design in the commercial exhibition, aroused the interest of consumers inthe shortest possible time, to improve the effective dissemination of information, therole of outstanding interactive design in the commercial exhibition. Summary analysisof the commercial exhibition of interactive design an effective means of furtheranalysis of the manifestations of interactive design, to further enrich the theoreticalsystem of interactive design.
Keywords/Search Tags:interactive design, commercial display, digital, exchange
PDF Full Text Request
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