| This paper chose the creative market in Beijing as the main study object. First,analyzed the background, development and characteristics of the creative market;Second, investigated the creative market situation in Beijing from three aspects of themain participants: the organizers, creation sellers and consumers, which are theorganization and the creative atmosphere from the organizer, market experience from thecreation sellers and the considerations from consumer when they’re shopping at themarket. Finally, summarized the problems and corresponding suggestions in thedevelopment process of creative market in Beijing. This paper used the interview,questionnaire, field survey, and case study as the main research method. |