Research On The Sender And Receiver Relation Of Propaganda Film In The Range Vision Of Intersubjectivity

Propaganda film is not only one of the principle types of documentary film, but alsoan important medium for an organization or a government on the direction for the publicopinions, the social surveillance, the educational publicity, the informationalcommunication and the cultural diffusion. With the social development and the changesof implication of communication, the functions, the contents, the strategies and themethods of communication have correspondently been expanded and innovated.However, in the area of propaganda film practice, the problems of relation betweensender and receiver haven’t been paid close attention; meanwhile, in the area of research,the relation between sender and receiver haven’t been studied effectively. Consequently, aharmonious development of relation between sender and receiver, even thecommunication benefit are hardly realized.This dissertation realistic resumes the historical development on the relationbetween sender and receiver in propaganda film, examining the occurrence mechanismand the features of stages. From the analysis on the influencing factors, the formation ruleand evolution mechanism of the relation are concluded; accordingly, the model of“ought-to-be” pattern of the relation is deduced, as well as the correspondent theoryconstruction. The purpose of the research is to theoretically regulate the relation betweensender and receiver of propaganda film in the field of practice.As the methods of study, this research is from the perspective of intersubjectivephilosophy, based on the theory of communicative rationality philosophy to make ahistorical analysis and theoretical construction, in order to, in a macroscopic level,analyze and master the formation mechanism and evolution rule of sender-receiverrelation in propaganda films.After the argument, the conclusion is: the ideal trend of the sender-receiver relationof propaganda film should be the harmonious relation of intersubjectivity that leads to thecommunicative rationality; the methods for regulating the practice are to achieve theunity of Instrumental rationality and Communicative rationality, under the direction ofCommunicative practical theory, following the principle of The Unified Rationality-—The Legitimacy, to realize the harmonious social development and thesocial ideal the common and free development for sender and receiver.