| Fu culture is the local culture of Chinese nation, is the core of Chinese folk culture,in various traditional artifacts, whether it is porcelain, lacquer, jade or gold, we all canfind the trace of "Fu". Today, despite of the flourishing of science, material wealth,people never stop to desire and longing for happiness, this is actually a human nature. Asa result, Fu culture which experienced a thousand hundred years of trials and hardshipsstill plays a vital role in our daily life, all kinds of occasions, various ways of prayingactivity are still going on and are too many to see. Product design which related tomodern creation activity closely, also makes a communication and collision with Fucultural to a certain extent, on one hand, Fu culture as an important branch of traditionalculture, is a concentrated reflection of the working people’s material, spiritual and sociallife in China, is also the crystal of the ancient people’s wisdom. For product design, thisis a good fertile soil, it is the supply of nutrients to maintain product design ongoingmotive force for development, as well as the sublimation of product design in depth; onthe other hand, modern products as new carriers of Fu culture are a great deal ofexpansion and a new attempt for Fu culture, combination of the two can be described as awin-win situation.This article starts from the perspective of the visual elements of Fu culture, and thevisual elements of Fu culture are classified and concluded from the graphics and coloraspects, symbolic and decorative features are summarized. On this basis, it’s clear thatproduct design should follow the selection rule and symbiosis law when it uses forreference of the visual elements of Fu culture, and can use either the direct reference orreconstruction of deformation method in the application process, finally, examples ofapplication of the visual elements of Fu culture in the modern home, the emergingconsumer electronics products, and modern transport are analyzed, and it demonstratesthe fit of the two. This article studies on the mental function of product and Chinesetraditional culture, it has a role in promoting to humanization of the follow-up productdesign and the development of Chinese product design to the national. |
