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Case Study Of Supplier Management For Retail Enterprises Base On Change Management

Posted on:2013-02-27Degree:MasterType:Thesis
Country:ChinaCandidate:Y N ChenFull Text:PDF
GTID:2219330371454877Subject:Business Administration
Abstract/Summary:PDF Full Text Request
These years in developed countries, retail chain market style has a leading position in circulation area. After entering WTO, the big potential of China market has attracted a lot of retail giants to invest and expanding business, such as Metro Cash& Carry, Carrefour, Tesco, RT-Mart, E-Mart and so on.Today, there are still a lot of conflict of interest and irreconcilable contradictions between suppliers and retailers. When customer value is more and more important and facing intense competition in the market, how to manage and balance the relationship between retailers and suppliers is very important for the improvement of retail supply chain to achieve greater market share. At present, China's domestic retail enterprises are facing severe competition. Learning foreign retail giants'experience of supplier management is an effective way to improve market competitiveness.This paper analyzes the development status of the retail industry in China and stressed the importance of strengthening procurement management, particularly supplier management. Through a combination of hypermarkets on China's retail chain industry and its supply chain management features, detailed analyze of the European retail giant-Jinjiang Metro's procurement management, and also analyze Jinjiang Metro change management step by step about how to improve the scientific level of supplier management, then summarizes the lessons learned in various stages of change. On this basis provide upgrade model of Metro Jinjiang procurement management. Finally, according to the development of China's domestic retail business, point out reference effect for management modernization process of Chinese retail companies.
Keywords/Search Tags:Retailing, Change management, Supplier management, METRO Cash& Carry
PDF Full Text Request
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