An Analysis On Critical Success Factors In Sino-Costa Rican Foreign Trade Taking As Example The Exporting And Commercializing Of Medium Density Fiberboard(MDF) From China To Costa Rica

One of the factors that undoubtedly influence the future trends of international exploitation of resources is the protection of the environment. New management tendencies such as, Corporate Social Responsibility intends to create consciousness in new way to do businesses. However, it is important to take in consideration the impact of its exploitation of the environment, while companies look for an increasing in their productivity and the quality of the fast-growing plantations for the desired products, governments and environmental groups set pressures to limit its commercialization. The paper intends to analyze the critical success factors in Sino-Costa Rican Foreign Trade, taking as example the exporting and commercializing MDF from China to Costa Rica. It starts from the theoretical frameworks and the China's market and its industry analysis; then, it analyzes the market through a market survey to the potential customers in Costa Rica in order to find those critical factors. This research considers the point of view of a wholesaler in Costa Rica, looking for business opportunities between China MDF Producers and Costa Rican furniture makers.